AI Product Leadership

Exploring AI is good. Shipping it is better.

I help ambitious companies turn AI potential into measurable results, across the full journey from strategy to delivery

Zsuzsanna Tamas + You Book a call with me See how I work
Zsuzsanna Tamas

Moving forward feels urgent. Separating what's realistic from what's just hype feels harder.

There's clear opportunity in automation. What we are missing is a systematic way to pursue it.

AI is already live in parts of our business but it's still unclear what's genuinely creating value and what's just experimentation.

Sounds familiar?

Let's close these gaps together.

I am a senior product leader specialized in AI products, with over 10 years of experience turning complex opportunities into clear strategy, executable roadmaps, and measurable business growth. I bring both the strategic altitude to define what's worth building and the hands-on capability to drive it through to delivery.

More about me →
Ways to work together

I help companies turn AI ambition
into business outcomes.

Whether you need hands-on execution or help leveling up your team, I can step in where it matters most.

Embed

Hands-on support to move critical AI work forward

I join your team directly to shape strategy, drive execution, and help deliver the right AI products.

 Enable

Practical support to level up your product team

I help your product team build the judgment, skills, and operating approach needed to make better AI product decisions.

See how this could be relevant for you

Learn more here →
The Approach

From ambition to action.

I don't hand you a playbook and wish you luck. I work inside your context: your business, your product, your constraints to build AI capabilities that stick and scale.

1

Audit

We start by understanding where you are and where you want to go. I talk to the right people, map the landscape, and surface what's actually blocking progress before proposing anything.

2

Plan

Based on the audit, I put together a clear proposal: what we'll tackle, over what timeline with clear milestones and deliverables that we can both agree to.

3

Implement

I move the work from plan to execution. Depending on the scope, I work directly with your team or step in to lead the product work, align stakeholders, and keep delivery focused on measurable outcomes.

How I work

Strategic leadership,
built for execution

Hands-on product leadership shaped around your context, tied to real outcomes, and designed to leave lasting impact behind.

Strategy and delivery in one engagement

I bring the business rigour to define what's worth building and the product craft to drive it through to delivery. With an MBA and extensive PM experience, I operate comfortably at the leadership table and inside the team simultaneously.

Tailored to your context

The work is designed around your product, your team, and your market. What I bring is the expertise and the process applied to your specific situation, not a standardised framework dropped in from the outside.

Focused on business outcomes

Every engagement is tied to what the business is actually trying to achieve. I make sure the product work and the business goals are solving the same problem and that what gets built can be measured against real outcomes.

Built to strengthen your team

I bring senior product leadership without creating dependency. My work is designed to improve how your team thinks, decides, and executes, so capability grows inside the organization.

FAQ

Questions you might be asking.

I work with companies that want to use AI in a more intentional and outcome-driven way. This is especially relevant if you are exploring AI opportunities, building AI-powered products or features, improving internal workflows, or trying to move from scattered experiments to a clearer product and business strategy.
No. In many cases, the starting point is ambiguity. You may have a broad ambition, a business problem, a set of ideas, or pressure to turn AI interest into a credible plan. I help you clarify where AI can create real value, which opportunities are worth pursuing, and what it would take to build, validate, and scale them responsibly.

ALl I need is a short intro call, context about your current challenges, and access to the right people on your team. That's it.
Support is usually designed around two flexible modes: Embedded and Enabled. You may need one, both, or a blended setup depending on your priorities.

Embedded means I work in a temporary hands-on product and AI leadership capacity. This can include clarifying the business problem, identifying where AI can create value, translating ideas into concrete product opportunities, defining priorities, shaping the roadmap, aligning stakeholders, and helping the team move from concept to execution. I bring experience across different industries and company contexts, which helps me quickly understand new domains, connect business needs with product and technology decisions, and create momentum inside the work.

Enabled means I help your team strengthen its AI product capabilities and product operating model through advisory, workshops, training, and practical frameworks. The focus is on building better habits around opportunity discovery, prioritization, success metrics, experimentation, roadmap planning, and decision-making, drawing on best practices shaped by years of product work at Amazon and other technology companies.
That depends on the engagement, but the goal is always to create clarity, alignment, and measurable progress. Depending on the scope, this may include a prioritized AI opportunity map, validated use cases, business cases for key opportunities, success metrics, build/buy/partner recommendations, roadmap options, and a practical execution plan. It may also include a more AI-fluent team, product operating practices adapted to your company, clearer ownership and decision-making structures, stronger prioritization and measurement habits, and practical tools your teams can continue using after the engagement.

Every engagement is shaped around your business context, priorities, and the outcomes you want to achieve.
Let's talk

If any of this resonates, let's find out if there's a fit.

A first conversation is 30 minutes, focused, and no obligation. We'll talk about where you are, what you're trying to achieve, and whether working together makes sense.

Let's connect